How to Create Event Tickets with PassEditor

Why Digital Event Tickets?

Digital tickets eliminate paper waste, reduce counterfeiting, and provide a better experience for attendees. When a ticket lives in Apple Wallet or Google Wallet:

Attendees always have their ticket handy on their phone
Tickets can’t be lost or forgotten at home
Real-time updates reach the lock screen instantly
Entry validation takes seconds with QR code scanning

Designing Your Event Ticket Pass

PassEditor supports the Event Ticket pass type, which includes all the fields you need:

Event name and venue
Date and time
Seat/zone information
Barcode or QR code for entry
Ancillary text fields for additional details

Customizing the Appearance

Use the visual editor to match your event branding:

Upload event artwork as the background
Set accent colors matching your brand
Include your logo in the thumbnail
Configure strip images for wide-format passes

Setting Up Real-Time Updates

One major advantage of digital tickets is the ability to update them. With PassEditor, you can push changes to all issued tickets instantly:

Schedule changes — Update showtimes if an event runs late
Venue modifications — Change seat assignments if needed
Weather alerts — Remind attendees of parking changes
Entry instructions — Send last-minute gate information

These updates appear directly on the attendee’s lock screen.

Location-Based Reminders

Configure location notifications to remind attendees when they’re near the venue. Set a geo-fence around the venue — when attendees enter the region, they receive a notification with their ticket and entry instructions.

Distributing Tickets

Email Distribution

Send tickets directly via email with HTML templates that include one-tap “Add to Wallet” buttons for both Apple and Android devices.

QR Code Distribution

Generate QR codes for each ticket that can be:

Sent via SMS
Displayed on confirmation pages
Printed on physical receipts

Landing Pages

Create a branded landing page where ticket holders can add their tickets to their wallet after purchase. Perfect for post-purchase follow-up emails.

Validating Entry

Use the PassEditor Scanner app to validate tickets at entry points. The scanner:

Works offline — validate even without internet
Flags invalid or already-used tickets
Logs entry data for attendance reporting
Syncs when connectivity returns

Reducing Fraud

Digital tickets are cryptographically signed and tied to your PassEditor account. This makes them significantly harder to forge compared to printed tickets. The scanner validates each ticket against our servers in real-time.

Get Started

Ready to go digital with your events? Create a free account and design your first event ticket pass in minutes.